A study by the global brand valuation consultancy Brand Finance spotlights the strategic role of Digital Dubai in reinforcing Dubai’s position among the world’s most powerful place brands, ranking fifth globally with a brand value of nearly AED1 trillion.The study highlighted Digital Dubai as one of the key contributors to this achievement, attributing approximately AED31 […]

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Mattar Al Tayer, Director General and Chairman of the Board of Executive Directors of the Roads and Transport Authority (RTA) affirmed that the ‘Dubai-it’ initiative, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, embodies the UAE’s leadership philosophy. Al Tayer said this philosophy is rooted […]

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